It’s complicated. And not unlike many people’s relationship status, there’s a lot going on. I’m not a journalist and this isn’t an extensively researched analysis of the industry. From what I’ve gleaned, and experienced first-hand from contacting half a dozen Austin, Texas bicycle shops, the supply chain is busted thanks to the COVID-19 pandemic. There’s apparently a byzantine network of large and small shops, distributors, manufacturers, brokers and more behind the scenes. Normally, tons more people re/discovering bicycling for exercise, transportation, stress-relief, and other reasons would be a good thing. But it’s that same demand coupled with crippled supply chain that is making it a feast for some and a famine for others. You can read all about that later, but here’s the story of one dude just trying to fix his bike so he can Just Keep Pedalin’.

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